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How to set your Targeting

Last updated on Apr 16, 2025

Setting up the right Targets is one of the most important steps in growing your account with Kenji. It tells the system who to engage with so you’re reaching the kind of followers you actually want for your account.

You must set your targeting in order for your growth to start.

  • Go to the Targeting tab inside your Kenji dashboard

  • Click “Add Target”

You can choose between:

Accounts: When you add a Target account, Kenji looks at its followers and starts engaging with them. If your content is in a similar niche, there’s a strong chance those users will follow you back and interact with your posts.

Hashtags: When you add a hashtag, Kenji finds and interacts with users who have recently used it in their posts. This is a smart way to reach people already engaging with content in your niche, especially if the hashtags are relevant to your industry or competitors.

Best Practices

  • Choose Targets with 20K to 250K followers

  • Monitor your Followback rates % (you’ll find this next to every target)

  • A good rate is 10% or higher

  • Replace any low-performing Targets regularly

  • Use Filters to narrow your audience by things like post count or public/private account status

We recommend starting with 10–15 relevant Targets. The more aligned they are with your brand or content, the better your results will be.

You can check out our detailed guide here. 👈🏼

Archiving Targets

You can archive any Target you’re not currently using. This pauses engagement but keeps your performance data saved!

To archive:

  • Click on a Target

  • Select “Archive”

You can restore it anytime from the Archived section by hitting “Restore”.